The power of the multitudes

I have an Escapist feature up this week, “Someone Stole My Magic Sword”, with many thanks to Dave Weinstein and, of course, to Michelle, for coming forward and sharing her story. There was a lot to compress here — my interviews with Michelle alone totaled over 5,000 words — but hopefully we got the meat of the story across. I know I say it for just about every one of these things, but this one was difficult, due to its importance. It’s getting some interesting feedback on the forums, all naturally flowing into much of what we’re dealing with with Settlers of the New Virtual Worlds, so it’s cool to see these conclusions being drawn ‘live’ in the interactive space. But Michelle’s story itself is worth reading — I’ll be including an expanded version of it inside Settlers itself. After awhile you get to thinking you’ve seen it all when it comes to the behavior of big game companies, but I was astonished at some of the things she went through with Square Enix.

It’s also been interesting to watch the Escapist’s effect on pagerank. Prior to the article going up, I googled “someone stole my magic sword”, and of course all of the news-feeds from Dave’s interview popped up — many from high profile sites like Slashdot and the Washington Post. I thought, crap — it was the perfect title for the article, but I assumed it would be buried beneath the bigger sites.

Not so. It’s only been up for two days and it’s shot to the top of the page-rank, likely due to the number of times the Escapist syndicates across various blog feeds, and how many hits it racks up on individual articles and every time someone accesses its forum thread. I checked out “Slave to the Beat”, and sure enough, it’s there on the first page, despite being a relatively common phrase. Conclusion: the Escapist owns at the pagerank game.

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